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Personal branding strategies for freelancers

THANK YOU to everyone that took part in the first Freelance Mornings today! I’m beyond happy to see how many people showed up in the early morning hours to share mine and Rasmus Solholm’s vision of creating a laid-back, monthly meetup for freelancers. To connect, share experiences and grow together.

Thank you to Jacqueline Kothbauer, Mikaela Aare and Sandra Stadelmann for joining our panel on the theme of this month: Personal Branding!

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Emelie Fågelstedt fotograferad för tidningen Konsulten.

Ten years as a freelancer – recap, reflections and learnings from 2020

This year marks 10 years since I started working as a communications freelancer. At the same time it marks a transition to remote work and a transformation of the labour market as a result of the pandemic. It is also the year my daughter turned one and started preschool. I wanted to take the time to do a quick recap of the year; the projects I’ve worked on, the people I’ve collaborated with, and the challenges and learnings that were had. My focus this year has been on the gig economy, education, remote work, innovation, community, and the fast growing games industry.

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Why I run a networked agency

A networked agency means that you work together with other consultants and agencies and put together the best fit team for each client assignment. This fall I had a chance to speak with entrepreneur magazine Driva Eget on why I run a networked agency. Throughout my working career, I’ve had the opportunity to meet with and collaborate with great people in Sweden, Japan and the UK. Today I am able to use that network to offer my clients the set of skills they need to reach their objectives – be it with advertising, branding, graphic design, video, digital transformation or strategic business advice.

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