digitalx2_emeliefagelstedt

Why you should do more public speaking

Next month, Ulrike Schulz and I are giving our first joint talk at Campus London on How to become your own brand influencer. It will be a workshop on how to build yourself and your personal brand in a way that it also helps build your company, or the company you are working for. Because you, and the people in your team, are your company’s heart and soul. And if people like you, they will also like your brand.

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learntocodepython

Why everyone needs to learn how to code

I just spent one week in Barcelona together with 100 other Swedish ladies learning how to code, as part of the coding camp initiative Tjejer Kodar. I attended the “How to become a hackathon pro” course and my focus for the week was on understanding the basics of Python and learning how to gather and visualize data from different APIs. Others learnt everything from the basics of web development and hardware development to how to build games in React and C#.

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pokemon-go-1

Pokémon Go – how AR changed our perception of gaming, and what marketers need to know

Pokémon GO’ Claims Twice The Daily Use Of Facebook” – so reads a recent Forbes headline. The augmented reality mobile game where the popular characters from the Japanese game and TV-series Pokémon are suddenly introduced in “the real world” with our physical surroundings as playing field, is on everyone’s lips this summer. Friend’s latest catches, gym battles and levels have become an everyday conversation topic, both offline and in social media. I’ve had friends travel the world this summer, updating on their Pokémon hunts through Snapchat.

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hackathons_perspectives_reinventmilk

Hackathons – solve a challenge by bringing different perspectives together

A hackathon is when you bring a group of people with different perspectives together to work with and innovate around a given challenge during a limited time. Traditionally, hackathons have been used to describe an event where developers and programmers are brought together to work on developing prototypes. Today, the event form can be used to bring together all kinds of professionals to work in groups with others that have a different background and skill set, to come up with new angles on a given challenge through interdisciplinary collaboration.

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